[Artists to Watch] Love at First Listen with Dayna Reid

Dayna Reid Interview Love at First Listen 2024

We all have those artists and songs we hear that strike the right chord and make us fall in love at first listen. They’re the reason we refresh social media pages, tour schedules, and Spotify profiles — because we can’t miss a single release. This is Love at First Listen — a new series introducing you to the emerging, and established, artists with new music guaranteed to upgrade your playlist.

When emerging Canadian country talent Dayna Reid pulled up her latest Spotify Artist Wrapped statistics, she discovered that more than 129,000 people had streamed her work in her first full year with music out in the world—no small feat. The success of her debut EP ‘Back to the Trailer’ inspired this Artist to Watch to come into 2024 with a gripping new single, “This House,” and its emotionally charged music video, out today (Jan. 26). As for what’s on the horizon, Dayna is gearing up to share more music, more live shows, and much more of the authenticity and vulnerability listeners have come to love.

In her first interview for the new single, Dayna gave us the inside scoop on “This House,” her country girl gang, and how she continues to turn her biggest dreams, including an upcoming album release, into reality.

Welcome to Love at First Listen! When you reflect on 2023, what was the biggest pinch-me moment, and what musical goals have you set for yourself in 2024 to go above and beyond what you accomplished in the last 12 months?

I went from working to support kids with special needs full time to hearing my song on the radio. I was actually with one of the girls that I support while I heard it for the first time, so that was a total full circle moment. We pulled over and we were jamming out together. I feel like I have my foot in the door now, so this is the year to kick up a level and share the rest of my album because it’s been done for a while. I am really excited to be able to get to Nashville, write and release a lot more music that I’m proud of, and connect with more people within the industry and listeners as well. I think that’s one of my favourite parts of this industry—meeting so many amazing people.

You say your new single “This House” is “for anyone who has a dream or a vision of what their life could be like but may not know how to make that dream their reality.” How do you relate that message to your own journey as an artist?

There’s a point in a lot of people’s lives where they have this vision for themselves of what they want to pursue, or they know that they want their life to look a certain way, but they don’t know how to make that happen. And I think through writing and releasing the song, it genuinely helped me get to where I’m at right now.

While I was writing this song, I was in a very different mindset than I am right now. It was actually the first song that I ever wrote with my co-writers, Beverley Mahood and Mac Shepherd, so it’s pretty crazy to see how much things have changed since and how much it’s really helped me believe that it’s not [about] running away from your problems, but instead running towards what’s best for you this time instead. I never really understood that growing up until it came to the point in my life where I realized doing what’s best for you isn’t selfish and it’s going to get you to where you [achieve] your own happiness.

Dayna Reid posing with her billboard for "This House" in Toronto's Yonge-Dundas Square.
Dayna Reid posing with her billboard for “This House” in Toronto’s Yonge-Dundas Square. (Courtesy of Dayna Reid/Instagram)

The music video for “This House” is just as stunning as the song. How much of a role did you play in crafting how the song would come to life on screen?

While I was out in Vancouver for the SiriusXM Top of the Country competition, my team got me together with a really amazing director, Stephano Barberis. He is one of those people that you meet and you know they’re special. I wanted this feeling of being in this house or space of mind and finally unlocking those doors, and not even really unlocking the doors but unlocking your potential in a way too. Where we shot the video, that house was over 150 years old or something, surrounded by mountains, and it’s only specifically for video shoots and TV scenes. So, you went in there and you could just feel an energy shift. I was like, okay, this is definitely the place to do this video.

In a sea of new country artists, how would you describe your musical aesthetic to someone first discovering you?

I grew up listening to all kinds of music. My dad was the rocker, so I have the classic rock influence in that sense. But my whole family on my mom’s side is very into older country, like ‘80s, ‘90s, and even a little bit early 2000s. So, I really want to get that into my music because that’s where I feel like my lane is as well.

Speaking of music that country audiences are clearly loving at first listen, your debut EP ‘Back to the Trailer’ featured your Top 40 single “She’s Me” and fan favourite “The Way You Lie.” How would you compare the sound of that EP with what fans can expect to hear this year?

I think that all the songs play a part on the album—like everything has its own feel to it. “She’s Me” was the song that I wanted to put out to help empower people. “The Way You Lie” was for all those girls out there that had been lied to once or twice and they’re done with it. And then a song like “This House,” that’s another song that is very personal in a way too. I want to be able to share that side of me [with] people as well because I think being authentic and real and being able to talk about things like that with others is a whole other level of this industry.

That music also earned you great critical acclaim, including titles like iHeartRadio’s Future Star and touring opportunities with Tim Hicks and Hunter Brothers. Do you have any dream gigs for 2024 that we can help you manifest?!

I know that I’m doing a few festivals in the summer, but any opportunity is a good opportunity, especially being an up-and-coming artist. Touring with the Hunter Brothers was amazing because they are just salt of the earth kind of people and I always went to Tim Hicks’ concerts with my girlfriends growing up, so to be able to perform with them more too would be awesome.

This interview series is all about showcasing new and emerging artists. Can you shout out any of your country pals who we should have our eyes and ears on this year?

Hailey Benedict and Teigen Gayse—those are my girls! They’re honestly the sweetest and so talented. I was in the Top of the Country competition with them and that’s how I got a little bit closer with each of them. They’re killing it out there, and I love being able to support other women.

What else can fans look forward to throughout the year?

It’s funny—the first album that I wrote had a lot of stories about me growing up in a very small farming community in Elmvale, Ontario, which is close to Wasaga Beach. It was a lot about my life experiences at that time, whereas the new music coming up is about this next chapter of my life too. So, I’m hoping that people who are listening can go on that journey with me.

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Love at First Listen: 24 Artists to Watch in 2024

Artists to Watch in 2024 - Alexander Stewart, Chappell Roan, New West, Bailee Madison, Olivia Lunny, Drake Milligan, Dayna Reid, Kalsey Kulyk

We all have those artists and songs we hear that strike the right chord and make us fall in love at first listen. They’re the reason we refresh social media pages, tour schedules, and Spotify profiles — because we can’t miss a single release. This is Love at First Listen — a new series introducing you to the emerging, and established, artists with new music guaranteed to upgrade your playlist.

A new year = new music = new artists to obsess over, one song at a time. As you start making your first playlists of the new year, we’re confident you will fall in love at first listen with these 24 artists to watch in 2024—from Canadian groups to breakout solo acts, country rockers, and several familiar faces with a lot to say (and sing about).

  1. New West

If you weren’t one of Toronto-based artist collective New West’s 56.6 million listeners in 2023, this is your sign to start streaming them in 2024. There’s plenty of material to work with—the group released their debut album ‘Based On A True Story…‘ in October and kicked off the year with a new version of album closer “Those Eyes” featuring Zeph. Catch New West opening for fellow Canuck Charlotte Cardin in Ottawa (Feb. 6) and Laval, QC (Feb. 8-10) on her 99 Nights Tour, and stay tuned for the big plans they have in the works for the year ahead.

  1. Zeina

@zeinamates

#duet with @Shawn Desman thank you shawn 🫶🏽 #2000smusic #sample #rnb

♬ Hooked – Zeina

Brooklyn-born, Montreal-raised artist Zeina officially has the co-sign from Canadian hitmaker Shawn Desman thanks to her catchy new song “Hooked,” which calls back to his 2002 smash single “Shook.” And the praise isn’t just coming from one famous face—the song also skyrocketed to No. 1 on the iTunes R&B/Soul chart upon its release. Zeina is set to expand her audience through live shows to be announced in the coming months. If you’re not “hooked” yet, you will be this year!

  1. Drake Milligan

When Love at First Listen chatted with Drake Milligan in December, we didn’t know the new music he teased was coming out so soon. You can now stream the first single off his new EP ‘Jukebox Songs,’ “Don’t Leave Me Loving You.” If that has you craving more, you won’t have to wait long to hear the full EP on Feb. 16—and there’s bound to be a new song or two on the setlist when Drake opens for Cody Johnson on tour across the U.S. this spring, so start memorizing those lyrics!

  1. Bailee Madison

@baileemadison

Out at midnight ✨ #kindafun #newmusic

♬ Kinda Fun – Bailee Madison

You know and love Bailee Madison from her on-screen roles in shows like Pretty Little Liars: Original Sin and Good Witch. Starting the year freshly signed to Jonas Group Entertainment’s Red Van Records (yes, that Jonas family), get ready to have some “fun” as you jam out to her debut single, “Kinda Fun,” co-written with her musical boyfriend Blake Richardson. Take it from Bailee that this is only the beginning because, as she writes, “The only solution is self evolution.”

  1. Kalsey Kulyk

Poetic country songstress Kalsey Kulyk has a lot to celebrate. Since Love at First Listen first spoke with her, her single “Love Me Like an Outlaw” has risen to the Top 20 on Canadian country radio, making her the only solo, independent female artist at the top of the charts. As Kalsey told us in December, she’s still set to release an album next month, with more radio singles and music videos to follow. “It’s going to have more of my sound and more of the songs that I’ve wanted to record for a long time,” she shared. We’re so ready!

  1. Alexander Stewart

After a breakout year in 2023 with his single “i wish you cheated” and a TV performance on The Tonight Show with Jimmy Fallon, Canadian singer Alexander Stewart is riding his next wave of success following the release of his ‘if you only knew’ EP. Having just been named as one of Spotify’s Pop Rising Artists to Watch in 2024, expect more music, more live shows, and more opportunities to say, “I knew him when…!” (If you followed him during his teenage Press Play days, you’re a definite OG.)

  1. Meg Smith

Also tapped as a Spotify Pop Rising Artist to Watch, Meg Smith is the self-proclaimed “Hannah Montana of Bushwick.” She may write songs about not knowing what you’re doing, but she knows exactly what she’s doing when it comes to releasing infectious pop hits. Meg ended 2023 with billboards for her single “guitar center” in Los Angeles and New York’s Times Square and is starting 2024 with an attention-grabbing new single, “jesus christ in a mini skirt,” that’s just begging to be screamed along to in a GA pit.

  1. MacKenzie Porter

Canadian country queen MacKenzie Porter recently thanked her fans for rocking her world in 2023. In 2024, she’s guaranteed to be rocking all of our playlists with the 19 songs featured on her upcoming new album. And having a new record lined up for release, you know what’s next—tour time! Start preparing for the experience by streaming her latest single, “Bet You Break My Heart.” Fingers crossed that fans stateside will be able to check out a headlining show after MacKenzie’s highly successful Canadian run last fall!

  1. Chappell Roan

@chappellroan

oh my god this was so fun ʕ·ᴥ·ʔ

♬ Red Wine Supernova – Chappell Roan

When Olivia Rodrigo’s GUTS World Tour rolls into a city near you later this year, arrive early to have your ears blessed by Chappell Roan, who will be opening the show in select cities. Selling out clubs and small theatres last year, expect the self-proclaimed Midwest princess to follow in the footsteps of Olivia’s previous tour opener Holly Humberstone and move up the ranks faster than you can get through her already-expansive discography. Chappell’s set to be a festival favourite this summer, with scheduled performances at Hangout, Hinterland, Bonnaroo, and Governors Ball, and we’ll be at every set possible.

  1. Reneé Rapp

After celebrating the box office success of the Mean Girls musical adaptation, in which she steals the show as Regina George, Reneé Rapp will take her debut album ‘Snow Angel’ on the road to Europe and several North American festivals, including Boston Calling, Governors Ball, and Hangout. Reneé’s not just winning audiences over with her powerhouse pop vocals—she is also as real as it gets when it comes to being her bubbly self on social media and IRL. Whether it’s a media interview or paparazzi spotting, her viral moments simply leave us no choice but to stan.

  1. Rêve

After releasing her debut album ‘Saturn Return’—a slice of pop perfection—in 2023, Canada’s very own Rêve is ready to embark on her Saturn ReTOUR this March with cross-country tour dates supported by fellow Canadian pop icon Ralph. We need Rêve to have her moment stateside and have a good feeling 2024 may be her time to shine. Be sure to watch the just-released short film set to album track “Release Me,” which tells the story of “somehow finding glimmers that remind you of who you are between the speakers.”

  1. Presley Regier

@presleyregier

my microwave told me he alr pre-saved 😍 #singer #singersongwriter #newmusic #originalsound #fyp #viral

♬ original sound – presley regier

One of this summer’s hottest tickets is set to be Tate McRae’s Think Later tour, and while little was known about its announced opener Presley Regier, we’re now fully hyped. Following the October 2023 release of his debut EP ‘RUN,’ his first single of the year, “Typical,” is on its way to take over all of our On Repeat playlists. Grab a ticket to the tour now and be sure to keep Presley on this year’s release radar!

  1. Owen Riegling

Love at First Listen first met rising country star Owen Riegling when he supported former FGL singer Tyler Hubbard on a string of Canadian tour dates last year. Expect to see this up-and-comer rise to new heights—and hopefully much-deserved headliner status—this year following the release of “a lot” of new music, which Owen teased when he celebrated being named a Spotify Hot Country Artist to Watch. First, he’ll drop his first single of 2024, “Home Less,” on Jan. 19 and join country heavyweight Chase Rise on the road across Canada, starting Feb. 13 in Vancouver before travelling east towards closing night in Montreal on Feb. 29. Don’t miss out!

  1. Lydia Sutherland

Emerging country-pop artist Lydia Sutherland has been on our radar for quite some time, but 2024 is looking like a bucket list year for this Nashville-based artist. Since signing with Universal Music Canada in 2022, singles like “best friend” and “look like your exes” have showcased her beautiful lyrics and melodies. To kick off another year of music, she’s joining forces with fellow country talent Alli Walker for every country girl’s next anthem, “Girls at the Bar,” out this Friday (Jan. 19). Don’t just look out for her behind the microphone—she’s also the mastermind behind some of our favourite songs by artists like Ben Chase and fellow 2024 Artist to Watch Owen Riegling.

  1. Olivia Lunny

If you’re craving a new pop “it” girl to stan who has an endless selection of repeat-worthy tracks, look no further than Canadian pop songstress Olivia Lunny. Since we interviewed Olivia in 2022, her latest single, “Fix This” featuring Bryce Vine, has been climbing the charts, thanks in part to overseas exposure from opening for Ellie Goulding and Loreen. She’ll be growing her international fanbase once again this year with exciting festival appearances, including The Great Escape in Brighton, UK, and other projects in the works. We can’t wait to see what’s next for this homegrown talent!

  1. Jayde

Like fellow 2024 artist to watch Olivia Lunny, Toronto-based singer-songwriter Jayde launched into stardom after appearing on season two of CTV’s talent competition show The Launch. Following a string of singles in 2023, Jayde is showing no signs of slowing down in 2024, having just been added as support for Preston Pablo’s Toronto show at the Axis Club on Feb. 8. Plus, we have to assume all of the studio selfies on her Instagram feed are leading up to something big.

  1. Sinéad Harnett

@sineadharnett

‘BOUNDARIES’ the new album 🔜🧡 there’s a younger version of us yearning to feel we’re enough, aching to be loved and needing to be understood. I truly believe that the only way out of your trauma is to go all the way through it. hope you love the trailer – I missed you x #indie #rnb #trauma #healing #therapy #fyp #album #comingsoon

♬ original sound – Sinéad Harnett

“Thai-rish” singer Sinéad Harnett is no stranger to this blog, but 2024 may finally be her year to breakthrough to the mainstream and get the flowers she deserves. She already has something to “say,” which she’ll reveal on her forthcoming single “Say Something,” out Jan. 26. The new release also serves as our first taste of her upcoming album ‘Boundaries.’ As Sinéad wrote on Instagram, “This next chapter of my music feels like the most significant [and] I am overwhelmed with the deepest gratitude that I get to share it with you so soon.” We have so much gratitude for you, Sinéad!

  1. Teddy Swims

American artist Teddy Swims had nothing short of a wild ride to fame last year, largely catapulted by his incredible single “Lose Control” and Maren Morris collaboration, “Some Things I’ll Never Know.” Despite the immense success, we somehow don’t think he’s even close to reaching his peak. Teddy’s BBC Radio 1 cover of Taylor Swift’s “Cruel Summer” is his latest viral moment and a respectful nod to how he got his start—posting covers on YouTube before signing with Warner Records and releasing his debut album in September 2023. With scheduled tour dates in the U.S. and Europe fast approaching, don’t miss out on some of his last smaller venue shows before he fills the big rooms.

  1. Riley Green

Country artist Riley Green is far from a newcomer, but we’re ready for him to hit the big stages that he deserves in 2024. Brush up on his 2023 album ‘Ain’t My Last Rodeo’ and fan favourites like the unreleased “I Couldn’t Fit That On A Sign” now because Riley gets back on the road in February and already has dates scheduled in amphitheatres and arenas all the way through to October. There’s no valid excuse to skip a show near you!

  1. Tyla

Music fans and critics alike have been watering the seed Tyla planted with her mega-viral 2023 single, “Water,” for months. Now, entering 2024, she has a debut self-titled album dropping March 1, international tour dates kicking off March 21, and that’s just what she’s revealed to us so far. We’re tuned all the way in for everything else she has in store!

  1. Megan Moroney

@megmoroney

new one called “no caller ID” #songwriter

♬ No Caller ID – Megan Moroney

Take it from Megan Moroney: It’s about to be a huge year for the emo cowgirls. If you’re a fan of artists like Kelsea Ballerini, Carrie Underwood, and Lainey Wilson, you’ll be all over Megan’s nostalgic and all-too-relatable songwriting. (The girls that get it, get it!) Hear her magic in action on her 2023 debut album ‘Lucky,’ and again on her next single “No Caller ID,” out this Friday (Jan. 19).

  1. Nate Smith

Amid his ongoing World on Fire Tour, rapidly rising country rocker Nate Smith made his morning show debut with the TODAY Show and is now on track to have the No. 1 song on Billboard Country Airplay for a sixth straight week. That would put the angsty heartbreak song in the record books as just the seventh single to spend six or more weeks on top of the chart in the last decade—no big deal. Building on that momentum, Nate features on Canadian DJ Frank Walker’s latest single, “Missing You,” and we can’t wait to see what festival gets the live debut! He’s also teasing a new solo single, “Bulletproof,” proving there’s a ton for fans to be excited about in 2024.

  1. Dayna Reid

@daynareidmusic

“You can call me a fool, say I’m selfish But these four damn walls are leaving me helpless It’s killing me (killing me) The ghost in the closet, is gonna be lonely Written in the stars girl you gotta be happy Happy So don’t think that I don’t care It’s a great big world out there” ‘This House’ is out tonight at midnight 💜🎶🪞 #ThisHouse #DaynaReid #newmusic #comingsoon #CountryMusic #unreleasedmusic #unreleased #itsjustasong #fyp

♬ original sound – Dayna Reid

While some artists throw release parties, Canadian singer-songwriter Dayna Reid celebrated release day for her emotional new single “This House” with a billboard in Toronto’s Yonge-Dundas Square courtesy of her new friends at Amazon Music Canada. We’re obsessed with the song and can’t wait to further introduce you to this rising country star in our next Love at First Listen feature coming next Friday (Jan. 26)—the same day the song’s stunning music video will further welcome fans into Dayna’s world.

  1. Hailey Benedict

When we say you don’t know what SiriusXM Top of the Country 2023 winner Hailey Benedict has in store for 2024, we mean it literally, but also in the sense that you should buckle up and get ready now. Consider this a formal PSA—and, in the meantime, keep streaming her single “Damn You July” because it’s too good not to!

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[Artists to Watch] Love at First Listen with Madeline Merlo

Madeline Merlo Interview 2023

We all have those artists and songs we hear that strike the right chord and make us fall in love at first listen. They’re the reason we refresh social media pages, tour schedules, and Spotify profiles — because we can’t miss a single release. This is Love at First Listen — a new series introducing you to the emerging, and established, artists with new music guaranteed to upgrade your playlist.

Country songstress Madeline Merlo is striking all the right chords with country listeners. The Canadian Country Music Award–winner is the mastermind behind Lady A’s hit single “Champagne Night,” which the band recorded after Madeline won their episode of NBC’s Songland in 2020. Last summer, she contributed background vocals to Cole Swindell’s smash single, “She Had Me At Heads Carolina.” Now, Madeline is ready to “slide” right to the top of every country fan’s playlist with her recently released EP ‘Slide’ and its catchy title track. It’s no surprise she is one of Amazon Music’s featured Artists to Watch in 2023—and she should be one of yours too.

For this edition of Love at First Listen, Madeline and I caught up to talk about the story behind Sam Hunt’s involvement in “Slide,” her fans’ tattoos, and the song she wrote for her upcoming wedding.

Your newest single “Slide” is bubbly, flirty, and everything pop-country should be. Tell us about its incredible origin story!

I feel like the music industry is just these random strokes of luck and a lot of hard work interweaving with each other. I had met my producer, Zach Crowell, really randomly. One day, he called me and said, “Hey, I have this song that Sam Hunt and I started a while ago, and we feel like it’s really cool but something about the melody feels a little feminine. Would you want to finish it with us?” They sent me the track and there was no real lyric or hook, but there was something about it that was really fresh and nostalgic at the same time.

I don’t know why the word “slide” popped in my head, but I spent four days trying to come up with the coolest way to use that title in the song. Finally, I said to myself, “Let’s watch tonight slide into yesterday.” I suddenly had all these ways you could use “slide” and ran into the writing room saying, “Yo, I feel like I’ve got a cool idea.” They liked it, so we tweaked it together and I’m really proud of the result.

“Slide” is the lead track from your EP of the same name, which is a collection of four incredibly infectious country jams. What vibe were you going for while in the studio?

“Slide” was the first one we finished and the catalyst for everything else. “Girl Where He Grew Up,” for example, was a song I was so proud of as a songwriter, and “YOUNG-ish” felt like it had an old Shania Twain/Keith Urban vibe to it. I was inspired to make this EP really joyful, fun, and high energy and something that made people feel good.

As you wrote on Instagram, the ‘Slide’ EP was your first project in “2 years, 5 months, and 24 days.” Can you reassure your fans they won’t have to wait that long for more music?

I promise! That was a very transitional period for me moving to a mostly American team and making a lot of changes, which was a really scary and hard thing to do. It took time to get my feet back on the ground and figure out what I wanted to do, what I wanted to say, and how I wanted to say it. So, I took a little hiatus, but I was dying to get music out the entire time. We’re dropping more music in the next couple of months and it’s really energetic and unique.

Speaking of your fans, some of them have tattoos inspired by your songs. When you see those in person for the first time, what goes through your mind, especially being such a deeply passionate music fan yourself?

It means so much. It’s wild knowing that a song can impact somebody and that they would want it on their body. I also think meeting people is my favourite thing about this job. It’s just so cool to hear from a fans’ mouth what songs they like and why they like them. It’s what we’re doing it for, and I’m so grateful people are listening. It’s truly that simple. When I write, I hope people get it or have felt that way. Then, if people go, “I feel that way,” there’s this really sweet connection, and I have friendships with a lot of them.

We can’t talk about your accomplishments without mentioning you were a season two winner of NBC’s Songland and had your song, “Champagne Night,” recorded and released by Lady A. What was your main takeaway from the experience?

It’s still one of those things I look back on and I’m like, did that really happen? It was such a special moment in 2020, which was such a terrible year, and it was the most validating thing as a songwriter. It gave me so much confidence, so whenever I feel down on myself, I remember I have a big gold record for that song and it inspires me to keep going. I feel very grateful and lucky.

You had a jam-packed last few months, signing a deal with Sony Music Publishing Nashville and releasing your first EP under your new U.S. label Broken Bow Records. How do you plan to continue that momentum in 2023?

I’ve booked some shows in the States as well as back in Canada, which is really cool, and I’m working on more music. We have some in the chamber and some ready to record, but I always try to put my blinders on and keep being as creative, different, and as inspired as I can to just create music. I feel like it’s why I’m here on this earth, and this Sony deal has been great as a songwriter to feel like I’m stepping into a role where I’m writing for myself, for other people, and for TV and film. I just feel so lucky that I get to do this job.

You’re also getting married this year! Are there any advantages to prepping for a wedding being a musician, in terms of picking the first dance song or writing something to play?

Originally, I didn’t want to sit down and be like, I have to write a wedding song, but one came naturally. I haven’t decided if I’m going to play it at the wedding or make it a gift, but my bass player’s band will be performing at the wedding, so that’s exciting. I feel like the music is the best part. We’re going to Costa Rica for our honeymoon, and I imagine I’ll also have a fresh load of song ideas after that.

We’re always looking to update our playlists with more new artists to watch in 2023. Is there anyone in your country music circle whose songs you always love at first listen?

Oh my gosh, so many! I’m loving Robyn Ottolini. She’s a super honest songwriter. I also love my James Barker Band friends; they’re so great. Definitely check them out if you haven’t already.

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[Artists to Watch] Love at First Listen with Griffen Palmer

Griffen Palmer Interview 2023

We all have those artists and songs we hear that strike the right chord and make us fall in love at first listen. They’re the reason we refresh social media pages, tour schedules, and Spotify profiles — because we can’t miss a single release. This is Love at First Listen — a new series introducing you to the emerging, and established, artists with new music guaranteed to upgrade your playlist.

There’s no “second guessing” that 2023 is about to be Griffen Palmer’s year. The 27-year-old rising country star from Pickering got his start in early 2020, appearing on NBC’s Songland and wowing the likes of judge Ryan Tedder and Florida Georgia Line, who ended up recording and releasing their cut of his song “Second Guessing.” Three years and more than 23 million Spotify streams later, Griffen is giving the song new life and re-releasing it as his debut single on Big Loud Records — the label also home to Lauren Alaina and HARDY. If that wasn’t enough to celebrate, it was also Canadian country radio’s most added song in its first week, and this is all just the beginning.

If you want to hear “Second Guessing” live, you don’t have to wait long. Having just played three Canadian shows with The Reklaws, Griffen is now gearing up to tour the United States with another Big Loud labelmate, Lily Rose, starting Feb. 9 in Massachusetts. But first, he will be appearing on a TV screen near you, performing “Second Guessing” on tonight’s episode of The Bachelor (yes, he’s from *that* Palmer family).

In this edition of Love at First Listen, get the inside scoop from Griffen himself on the song that continues to open new doors, what it’s like being a Keith Urban fan and co-writer, and when you can expect to hear his debut album.

If “Second Guessing” sounds familiar to anybody, that’s because Florida Georgia Line put out their own version after Songland and featured it on their album ‘Life Rolls On.’ What goes through your head whenever you hear their version?

Florida Georgia Line was a band I listened to for years before I ever even conceived that they would cut one of my songs. So, hearing their voices on it still to this day is crazy, and it never really gets old when you hear other artists that you admire singing your songs.

With your ‘songwriter’s version’ out now, “Second Guessing” is having its second coming. As it comes full circle, how has its meaning evolved?

It’s just such a big part of my story. It’s been the one song that, after hundreds of songs I’ve written, has opened all these doors and acted as this launchpad for my career. So, any time I get to share it with someone and it unlocks another door, I’m reminded of how special it is to me.

When you appeared on Songland, did you have “Second Guessing” already written with Florida Georgia Line in mind?

I wrote the song about a year beforehand without even knowing about the show and then submitted it myself and went through all the interviews and steps to get it there. When we remade the song on the show, Shane [McAnally] and I thought, ‘OK, how can we make this better?’ So, it was really legit in terms of taking it from where it was originally—a song I wrote in a room with my friend Geoff [Warburton] and Ben Simonetti—and getting it to the finish line with FGL.

Is there an artist that you would love to have do a third version of “Second Guessing”?

Oh man, I would love for Chris Stapleton to sing it. Even if he could sing a line. His voice is wicked.

In addition to writing for Florida Georgia Line through Songland, you have writing credits for artists like fellow Canuck MacKenzie Porter and Keith Urban (no big deal!). Who’s left on your bucket list of artists to write for?

As many people as I have worked with, there’s 100 times more I haven’t. I just want to keep meeting all these awesome creatives and help them with their work. I admire so many artists. Someone like Sam Hunt would be amazing. Maren Morris and other amazing female artists would be super cool to get in touch with. But who knows what’s going to happen. I never expected to be working with Keith, FGL, or anyone like that.

For fans who will be seeing you on tour soon, how would you describe your set?

I’m coming out of this newfound artistry as a songwriter first. So, I feel like I’m playing all these songs for people like it sounded when I wrote them — just me and a guitar without the big band and lights. I’m really trying to get across the stories and messages of the songs and keep it super intimate.

In fact, I remember seeing Keith Urban three different times at Budweiser Stage [in Toronto], and I thought he was like the master. Between the instrumental guitar playing and the stripped-down songs, I’ve always imagined what my set would be like based off Keith and his energy.

A little birdie told me that you’re working on an album due out later this year. Can you tease anything about that for your fans and when they will be able to hear it?

We first have another song coming out in a couple of weeks called “25 to Life.” Then, we’ll try to get this whole eight-song project out in the spring, start touring, and try to meet everyone that wants to hear this music.

Any collaborations in the mix there?

Nothing on this project, but I’ve been collaborating a lot with other writers in town and have more songs written for other artists coming out soon. There’s always some collaborating going on in Nashville; that’s the whole experience of the Music City.

With so many amazing announcements happening at once, is it even possible to sum up how you’re feeling?

It’s just really exciting to finally be in the process of sharing all this music with everyone because we’ve put a lot of hard work in the past couple of years to get everything ready. It’s a cool moment that it’s all finally getting out in the world.

Country artist Griffen Palmer in Toronto
Griffen Palmer photographed January 27, 2023 at Harriet’s Rooftop at 1 Hotel in Toronto.

This series is called Love at First Listen, so I would love to know if there’s any fellow Canadian country artists that you’ve had on your playlist recently!

I know Brett Kissel just put out his new record as an independent artist, so I’ve heard a couple of those songs. He’s doing this Compass Project combining multiple albums, and it’s cool to see all the thought that goes into a release where the artist is thinking beyond just putting out a song but also the bigger picture. I think that’s inspiring.

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[Artists to Watch] Love at First Listen with Ashley Cooke

Ashley Cooke Interview 2023

We all have those artists and songs we hear that strike the right chord and make us fall in love at first listen. They’re the reason we refresh social media pages, tour schedules, and Spotify profiles — because we can’t miss a single release. This is Love at First Listen — a new series introducing you to the emerging, and established, artists with new music guaranteed to upgrade your playlist.

Ask country artist Ashley Cooke how the last 12 months have been and she’ll tell you “it’s been a year.” Not only is that the title of her latest smash single, it’s also an accurate reflection of a non-stop year filled with a whole career’s worth of music milestones. Playing more than 100 shows across venues like Nashville’s Ryman Auditorium and the Grand Ole Opry, signing a record deal, amassing more than 20 million streams of her hit song “Never Til Now” with Brett Young (not to mention performing it on The Bachelorette!), and joining CMT’s Next Women of Country Class of 2023, it’s no wonder Ashley has built such a fast-growing and fiercely loyal following.

Ashley has joined her friends The Reklaws and Griffen Palmer for a string of Canadian tour stops, including a show at Toronto’s HISTORY. Backstage just hours before her set, I sat down with the rising country star to break down her whirlwind year, preview what’s ahead (including a just-announced tour with Luke Bryan this summer) and steal her self-care secrets while on the road.

Last year marked a return to touring for a lot of artists, yourself included. How has it felt being back on the road with Cole Swindell, The Reklaws, and soon Brett Young and Luke Bryan?

It’s so much fun. I’m working on my debut album and we’re teasing some songs for the first time, so it’s been fun to see people’s reactions. These are my first shows ever outside of the States and I thought there was no way anyone would know who I am, but people are singing along to every single word. It’s great to get to see a whole new fan base, and I’m excited for what’s to come.

Do you have any tour bus must-haves that help you protect your peace—and your voice—while on the road?

Throat coat tea is my saviour, but a weird thing I love is essential oils. My voice coach gave me this blend that I describe as Icy Hot for your throat. You rub some in your palm, breathe it deep into your chest, and it really opens your throat. I can’t play a show without it because it makes me feel so awake mentally but also really makes my throat feel relaxed and ready to sing.

At what point did Brett hop on “Never Til Now” and what unique vibe do you think he brings to the single?

I wrote the song as a manifestation for the kind of love that I want to have at some point down the road. I put it out as a solo version still independent, posted it on social media, and it went viral. My producer and I were then talking about how to bring some new life to it. I’ve always heard this song as a potential duet because it tells a story so deeply and of course there’s two people in a relationship. So, my producer called Brett and he said, I love this song, please let me do it. I think he was the perfect voice for the song, and he has been the best mentor too having been in the industry for so long.

Like many creatives, you grew your audience over the pandemic with incredible covers and original music on TikTok. What advice would you give to aspiring artists in this age of social media?

I’ll find myself sitting after I make a video and overthinking it like, oh, that one note sounds weird, or my face looks weird. I have to remind myself nobody gives a sh-t. For example, with that first “Never Til Now” video that went viral, I had no expectations. It was a random Monday in my kitchen and I decided to do a “maintenance video” as I call it—like just post a video to post a video kind of thing. Two-point-something million views later, you just never know what can happen. I think I had to get rid of the word “maintenance” in my head. Every video is important, and every video is cool. Don’t think too much about it; just post it.

My manager actually found me and reached out to me on TikTok. The two videos she watched were two cover songs that I debated even posting, and they got sent to her because it was artists that she worked with. So, because of that, my entire team is now my team.

For fans who will be seeing you for the first time this year, how would you describe your live show?

In 25 minutes, I hope people can really get to know me and the full scope of what I do and my sounds and influences without me having to blatantly say it. I’ve been told a lot of times that people who watch my show feel like they know me or like they’re my friend, and I just hope people can continue to feel that way regardless of what happens and where I go in my career.

Country artist Ashley Cooke in Toronto
Ashley Cooke photographed January 27, 2023 at HISTORY in Toronto.

Do you have a favourite song to bring to life on stage?

We just added “it’s been a year” into the set. I put it out right before New Year’s and it was one of the top 10 most used songs on Instagram, which is wild. I’m used to running around the stage and this is the first time that I’m on a mic stand without a guitar, so it’s a really empowering, cool moment.

This series is called Love at First Listen, so please shout out any of your country peers who you’ve loved at first listen!

One of my labelmates and friends, MacKenzie Porter, is unreal. Josh Ross is another one of my best friends. He has some really good songs. “First Taste of Gone” — big fan of that one. So many great people come to mind… The Reklaws (obviously) and Shania Twain were the first Canadian artists I was obsessed with!

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